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Digital Signage ROI Calculator

Signage ROI Calculator
Korbyt
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Digital Signage · ROI Model

What would going digital actually save you?

Model the swap from print, posters, and manual updates to a Korbyt signage deployment. The three cards below start pre-filled with an example organization — replace every number with your own. The savings percentages under “Adjust the savings assumptions” are the only figures pulled from published research, cited at the bottom of the page.

Example scenario — the numbers below are a plausible starting point, not a benchmark. Enter your own.

01 Your footprint

How much of your organization this deployment touches.

1200
1010,000
Drives the employee communication value below — more people reached, more value.

02 What you spend today

Your current print, posters, and manual-update workflow.

$
$0$150,000
Posters, table tents, printed memos, banner reprints.
060
Across every location — design, printing runs, swapping boards.
$/hr
$15$120
Default is the 2025 BLS employer-cost benchmark for loaded wages.

03 Your Korbyt investment

The cost side of the equation.

$
$5$40
$
$0$100,000
Leave at $0 if reusing existing screens.
Adjust the savings assumptions
%
10%70%
Published range: 30–50%.
%
10%80%
Push once, publish everywhere, instead of per-site edits.
$
$0$60
Off by default — not a published figure. Research links better internal comms to real productivity and engagement gains (see Sources), but nobody publishes a defensible dollar value per employee. If you want to include a directional estimate anyway, dial this in yourself; we won’t guess a number for you.
Output / Annual Estimate REC
Net annual savings
$0
after platform cost
Return on investment
0%
per year, vs. platform spend
Payback period
to recover setup cost
3-year net savings
$0
cumulative, after all Korbyt costs
of which $0/yr is estimated communication value from reaching 0 employees
Costs currently exceed savings at these inputs — try raising screens/print spend or lowering platform cost per screen.
Annual cost — ■ Today  vs  ■ With Korbyt
Cumulative net position — 36 months
Read this as: the bars compare pure operating cost — print and staff time — before and after Korbyt. Net annual savings above adds the employee communication value on top of that gap, which is why the headline numbers move with employee count even though the bars don’t. The line chart nets your one-time setup cost against monthly savings to show when you cross into net-positive territory.

Why these numbers hold up

The default assumptions above aren’t guesses — they’re drawn from published research on digital signage adoption and operations.

$4–$6
returned per $1 spent on operational signage
CrownTV, 2026
30–50%
lower print & production costs after going digital
Korbyt, 2026
4–5×
higher message recall on screens than email (80% vs. 15–20%)
CrownTV, 2026
6–18 mo
average payback period across verticals; retail banking sees results within 18 months
CrownTV · Korbyt, 2026

How this is calculated

Three things are compared: your operating cost today, your operating cost with Korbyt, and a separate employee communication value that scales with how many people the deployment reaches.

Annual cost today = print/production spend + (weekly update hours × 52 × hourly cost) Annual cost with Korbyt = (screens × cost/screen/mo × 12) + print spend × (1 − print reduction %) + labor cost × (1 − time-saved %) Operational savings = cost today − cost with Korbyt Employee communication value = employees reached × value/employee/yr Net annual savings = operational savings + communication value ROI % = net annual savings ÷ annual Korbyt cost Payback (months) = setup cost ÷ (net annual savings ÷ 12)

What’s actually sourced vs. what you provide: the print-reduction % and labor time-saved % are editable within published ranges (see Sources). Screens, employees, print spend, hours/week, and platform cost are your numbers — the values shown on load are an example scenario, not an industry average, because no such average exists publicly. Communication value defaults to $0 because it isn’t a published figure at all; see the field’s own note before turning it on.

Sources — what’s genuinely backed by research

  1. Korbyt — “From Buzz to Blueprint: Discovering Your Digital Signage ROI” — ROI methodology.
  2. Korbyt — “Measuring ROI of Digital Signage in Retail Banking” — 30–50% print cost reduction; 12–18 month bank payback.
  3. CrownTV — “Digital Signage Statistics 2026” — $4–$6 return per $1; 6–18 month average payback; 4–5× recall lift; 80% vs. 15–20% recall.
  4. CastHub — “Digital Signage ROI Calculator” — $8–$20/screen/month pricing range; $45/hr loaded labor rate (cited there to U.S. Bureau of Labor Statistics, Employer Costs for Employee Compensation, March 2025).
  5. MVIX — “Digital Signage Statistics 2025” — ~25% productivity lift, ~22% engagement lift from improved internal comms. Cited as context for why communication value might matter — not converted into a dollar figure here.

Not sourced, and we won’t pretend otherwise: the example screens/employees/print-spend/hours-per-week numbers this tool loads with. We checked how other digital signage ROI calculators handle this (TouchSource, CastHub) — none of them cite a real “typical” print budget either, because it varies too much by organization to benchmark. Replace every number in the first three cards with your own before treating the output as a real estimate.

Want a number built around your real sites?Bring your screen list and current signage spend to a Korbyt specialist for a deployment-specific estimate.
Korbyt Digital Signage ROI Calculator · estimates for illustrative purposes