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Laurel Barrette

Laurel Barrette

Sr. Brand Campaign Manager

Laurel Barrette is a Marketing Manager at Korbyt, where she spearheads brand management and campaigns aligned with the company’s customer-focused strategies. With extensive expertise in workplace experience solutions, Laurel is passionate about creating strategies that help organizations enhance communication, collaboration, and employee engagement. An early adopter of AI, she leverages innovative technologies to craft impactful campaigns that resonate with diverse audiences and deliver measurable results.

A former educator turned marketer, Laurel brings a unique blend of analytical thinking and human-centered insight to her work. Her Master’s in Social Science Education from UC Davis informs her ability to translate complex ideas into accessible, actionable strategies. Guided by the belief that technology can make us more effective and connected, she leverages her marketing expertise to champion workplace experience solutions that drive productivity and meaningful engagement.

“YOU ARE THE SKY. EVERYTHING ELSE IS JUST THE WEATHER.” — PEMA CHÖDRÖN.

Years of Experience

7+

Specialty

Brand & Campaign Marketing

Education

University of California, Davis, Social Science Education

Quick Facts

Laurel’s passion for coffee is so great that she wrote her final undergraduate paper on its history.

Explore past articles

AI powered digital signage
March 2, 2026

AI-Powered Digital Signage: How to Build Intelligent Displays That Drive Measurable Business Results

Digital signage is everywhere, but intelligence isn’t.  Many organizations operate hundreds or thousands of screens across offices, campuses, retail locations, healthcare facilities, and manufacturing floors. Yet most networks still...

February 19, 2026

ISE 2026: Key Takeaways for Digital Signage and Workplace Experience

ISE 2026. Bigger, busier, and more strategic.  ISE Barcelona 2026 closed another record-setting edition, welcoming 92,170 attendees and 1,751 exhibitors from across the global AV ecosystem. The mood on the show...

digital signage for retail banks
January 29, 2026

5 Reasons Digital Signage Will Drive Bank Marketing in 2026

The Role of Digital Signage in Modern Bank Marketing Bank marketing is undergoing a significant transformation. No longer tasked solely with brand awareness, marketers must...

Korbyt ConciergeAI - Rook Booking Software
January 27, 2026

Korbyt to Unveil Newest Additions to 5CAI Agent Suite at ISE 2026

Fully Integrated Suite of AI-Powered Agents Elevates Workplace and Customer Experiences by Boosting Engagement, Connection, and Productivity  Dallas, TX – January 27, 2026 – Korbyt, the leader in enterprise digital signage and workplace experience solutions, will unveil at ISE 2026 the latest additions to its integrated suite of AI agents for the workplace. The company – which...

digital signage display for rss feeds
January 27, 2026

Turn Your Favorite RSS Feeds Into Dynamic Displays with Korbyt

Sharing timely information should be simple. Many organizations already rely on RSS feeds for news, sports, business updates, health alerts, and entertainment content. Korbyt makes...

Korbyt ConciergeAI tool
January 19, 2026

ConciergeAI Is Here: Meet Your Always-On Digital Teammate

Launching at ISE 2026 Imagine if every employee had a personal concierge—one that books a desk in seconds rather than minutes, working for them instead...

Korbyt Digital Signage Software
January 16, 2026

Is Your Digital Signage Driving People Away?

I sat in the eye doctor’s office thinking, “Why do you hate me?” Nausea roiled through me as I lowered my head to hand to...

korbyt room booking software
January 14, 2026

RTO is Back. Is Your Office Ready?

With the return to office (RTO) becoming more prevalent, organizations face the challenge of ensuring their physical workspaces and internal communication strategies are equipped to...

12 Digital Signage Concepts
January 12, 2026

12 Digital Signage Concepts That Redefine What Screens Can Do

Digital signage plays a critical role in the workplace, but most screens are still underused and limited to static images and scrolling text.  So, what happens when you combine generative AI, real-time data, and custom...